the local market, reaching Rs 248,885 per 10 grams on January 30, 2025. However, by February 12, 2025, the prices dropped slightly, easing 0.2% to $2,892.50 per ounce. Global uncertainties, including U.S. tariffs and concerns over a potential trade war drove the surge. Locally, on January 25, 2025, 24-carat gold prices fell by Rs 200 to Rs 289,400 per tola. These fluctuations reflect a mix of global economic pressures and local market dynamics. Gold prices may continue to experience volatility based on global trends.
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Gold Prices Peak: What Happened?
Gold prices recently surged to record highs, driven by multiple factors. The uncertainty surrounding U.S. President Donald Trump’s tariff policies has spurred safe-haven demand for gold, pushing prices up. On February 18, 2025, spot gold reached $2,914.75 per ounce, while U.S. gold futures rose to $2,927.90 per ounce.
Central banks have also been significant buyers of gold, contributing to its increased demand. This surge in gold prices comes at a time when geopolitical tensions, including trade disputes and political uncertainties, are heightening, which further drove investors toward gold as a secure investment.
Despite reaching near-record levels, experts caution that gold’s surge could be temporary, as previous peaks were followed by brief retreats. The overall trend shows that gold’s price surge is linked to global economic pressures and rising geopolitical risks.
Why Did Prices Drop?
Gold prices have recently dropped due to multiple factors. A key reason is the increase in interest rates, which makes government bonds more attractive, leading investors to shift away from gold. A stronger U.S. dollar also plays a role, as it makes gold more expensive for foreign buyers, reducing demand.
Additionally, reduced demand for gold, whether from lower consumer interest or less investment, has contributed to the decline in prices. Increased gold supply, driven by discoveries or higher production, can outpace demand and cause prices to drop.
Lastly, periods of economic stability and lower geopolitical tensions reduce the demand for gold as a safe-haven asset, further contributing to the price decrease. These factors together explain the fluctuations in gold prices.

Market Reactions & Investor Impact
Gold prices have fluctuated due to market reactions and investor sentiment. A decline in U.S. retail sales and the rise of Chinese AI startup DeepSeek led to a drop in prices. However, analysts suggest the dip may be temporary, with gold possibly rebounding based on economic factors. Investor sentiment plays a crucial role, as gold is seen as a safe-haven asset during uncertain times, driving demand and influencing prices.
Global vs Local Gold Trends
Gold prices have experienced significant fluctuations in both global and local markets, influenced by various economic factors.
Global Trends:
- Price Increases: In the international bullion market, the price of gold per ounce increased by $13, reaching a new global price of $2,703.
- Demand and Supply: A comparison of gold demand versus domestic gold production in selected countries reveals that India, China, and the United States have substantial gold consumption, often exceeding their domestic production.
Local Trends:
- Price Changes: The price of 10 grams of gold climbed by Rs 1,200 to Rs 241,941 in local gold markets, and the price of 24-carat gold per tola increased by Rs 1,400 to Rs 282,200.
- Price of Silver: The price of silver per 10 grams grew by Rs 71 to Rs 2,943, while the price of silver per tola climbed by Rs 83 to Rs 3,433.
What’s Next for Gold Prices?
Gold prices are expected to continue an upward trajectory, with multiple analysts revising their forecasts. Goldman Sachs has raised its 2025 year-end price forecast for gold to $3,100 per ounce, citing sustained central bank demand and policy uncertainties. UBS also projects that gold could reach over $3,200 before stabilizing at higher levels in the coming years.
A survey from BullionVault predicts an average gold price of $3,070 per ounce by December 2025. The ongoing demand from central banks, especially with estimated purchases of 50 metric tons monthly, could further push prices upward. Geopolitical tensions and economic uncertainties are also expected to maintain gold’s role as a safe-haven asset, driving demand and supporting higher prices.
Conclusion
In conclusion, gold prices are influenced by a range of factors, including global economic trends, market reactions, and investor sentiment. Key institutions such as Goldman Sachs, UBS, and BullionVault have all adjusted their forecasts for gold prices, projecting significant upward trends in the coming years. Central bank demand, geopolitical uncertainty, and the increasing role of gold as a safe-haven asset are expected to continue driving prices higher. While fluctuations are inevitable, these forecasts suggest that gold may remain a strong investment in the future, especially for those seeking to hedge against economic volatility.